![]() In January 2019, YouTube user Greer Jones posted a satirical video in which she explained how to become “the ultimate VSCO girl. This latter use of VSCO girl anticipates how the term evolved in 2019. ![]() (The phrase calls up similar constructions like Tumblr girl, e-girl, and Tinderella, as well as Valley girl and preppy girl before them.) Other instances use VSCO girl, likely with an ironic tone, for a young, white woman who posts perfectly-and enviably-attractive pictures online. Some of these instances apply the term to describe a young woman who is a loyal user of the app. We can find the phrase VSCO girl in 2017–2018. Since launching in 2011, the app VSCO (formerly VSCO cam) has allowed users to edit photos and videos with preset filters and other tools, which they then share on the app itself or on other social media, such as Instagram.
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